- Overview
Amazing Lash Studio® was founded on the idea that helping people look and feel beautiful could also be an amazing business in the $84 billion beauty industry.
Semi-permanent eyelash extensions have now become a mainstream part of beauty regimens for women around the world, and Amazing Lash Studio is defining this beauty category offering a variety of unique styles. Amazing Lash Studio delivers recurring revenue through membership. The brand operates a manageable footprint in a contemporary studio environment with private suites to allow clients to relax and enjoy the streamlined patented eyelash application process. When you join Amazing Lash Studio, you join the leader in the lash extension industry with 220+ locations and growing.
As Amazing Lash Studio® furthers its mission to own the eyes the brand excels at its core offering, leading to a strong base of passionate, satisfied customers and, in turn, consistently high recurring revenue for its franchisees. Specializing in semi-permanent eyelash extensions, Amazing Lash Studio® developed four patented eyelash extension styles—Natural, Cute, Sexy and Gorgeous—that achieve a different look based on the customer’s eye shape, lifestyle and preference. The brand is also innovating its offering to respond to the different needs of its customer base, as evidenced by the recent launches of the Amazing Lash Lift service and its all-new Amazing Featherweight Lashes.
The most significant differentiator between Amazing Lash Studio® and its competitors is its spa-like setting. The brand’s footprint, a 1,200- to 1,600-square-foot model, provides separate rooms to perform the services, which is unmatched in the segment. This experience-enhancing feature creates a quality difference that is one of the primary reasons customers choose the Amazing Lash Studio brand over other options.
This footprint also gives Amazing Lash Studio® franchisees the capability to accept walk-ins, adding another dimension to their business which can lead to higher average unit volumes and greater revenue potential after the breakeven point.
Another standout feature of Amazing Lash Studio’s brand is its Lash Stylist training program. Amazing Lash Studio provides in-depth stylist training out of its regional headquarters. Franchisees send employees to learn the proper systems and tools they need to execute the service Amazing Lash Studio provides. This ensures each studio is meeting the brand’s high standards of quality and helping to provide an exemplary customer experience.
